Due to the (technological) developments over the years, the purchasing behavior of consumers has changed. Not only is there a shift from offline to online shopping, but consumer expectations are also sky-high. Nowadays, consumers expect cheap and fast delivery, or rather, free delivery for their online purchase.
To live up to these expectations, eCommerce platforms need to find a way to improve their delivery efficiency and reduce logistics costs. A large part of the logistics costs come from the last mile delivery, also known as final mile delivery. That means in order to remain competitive with other online stores, your business must find a way to improve efficiency in this area.
Last mile delivery is the last part of the parcel journey before a product reaches the customer. It is regarded as one of the most challenging and expensive segments of the delivery process. Perfecting final mile delivery is critical to delivering a great customer experience. In other words, a good last mile delivery is the difference between a positive customer experience and a return. But how exactly does a perfect final mile delivery work?
To optimise the last step of your parcel’s delivery journey, it is useful to work with an integration platform. By partnering with B2C Europe, you can use our platform by our carrier network and our data connections. This gives you access to all carriers throughout Europe, on numerous delivery management and eCommerce software platforms in one overview. This not only saves you time, but also money.
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Maersk announced its intent to acquire B2C Europe on August 6th, 2021 and today it is announced that A.P. Moller – Maersk has completed the acquisition.
Since the pandemic, a lot has changed in the e-commerce landscape. Forever? That is quite likely to be the case. A shift in how and where we shop along with a major impact on ‘ethical consumerism’.
